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Music Business Workshops for Music Majors


In today’s high-tech, fast-paced society, a musician graduating from college cannot afford just to be a performer! You need to be prepared to run your career as a business. I have designed a series of workshops for music majors of all types at colleges and universities. These workshops can be combined with composer residence activities and/or coachings and performances of my works. Feel free to choose topics from various workshops to design a workshop that best suits your students.

For additional details and rates, please email me.

Workshop #1: What’s Your Passion? What’s Your Story? (60 minutes)
Topics covered: writing your Personal Mission Statement; making a list of your 1-year plan, 5-year plan, and life goals; establishing good working habits; and crafting your story in your biography.

Workshop #2: Building Your Fanbase & Presence in the Digital and Physical Worlds (60 minutes)
Topics covered: building a website that tells your story; creating email newsletters to share your story; and developing your offline networking skills to further your career.

Workshop #3: Making the Internet Work for You: Social Media & Crowdfunding Campaigns (60 minutes)
Topics covered: building a social media presence right now; when and how to use crowdfunding while in school as well as after graduation.

Workshop #4: Leveraging the Digital World (90-120 minutes)
Topics covered: building a website that tells your story; creating email newsletters to share your story; building a social media presence right now; when and how to use crowdfunding while in school as well as after graduation. This workshop combines all of the digital world elements of workshops 2 and 3.

Workshop #5: Getting Organized & Thinking “Outside the Box” (60 minutes)
Topics covered: strategies for budgeting your time, figuring out your short- and long-term goals, and exploring nontraditional business models based on your musical and nonmusical skills.

Workshop #6: Financing Your Career: Grants, Revenue Streams and Keeping Track of All That Money (60 minutes)
Topics covered: finances, grants, potential revenue streams, bookkeeping methods, reporting your earnings to the IRS, and the benefits of saving early for retirement.

Workshop #7: Get that Job! Everything you need besides your Awesome Music Skills (60-75 minutes)
Topics covered: cover letters, résumés, audition tapes, and interviewing skills.

Workshop #8: For Freshmen Only (60-75 minutes)
Topics covered: writing your Personal Mission Statement, figuring out your short- and long-term goals, strategies for budgeting your time, establishing good working habits, and exploring nontraditional business models based on your musical and nonmusical skills. Exercises are incorporated into the workshop.